Enlivening the golf scene with pop coloring and humorous graphics
New golf community brand "PW CIRCULUS" launches
Planning to create user-participation events and customized team wear

Onward Kashiyama Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and Executive Officer: Michinobu Yasumoto) announces that the new golf community brand "PW CIRCULUS" will be launched on the official brand website and the Onward Group's official fashion shopping site "ONWARD CROSSET" on Saturday, September 10.

With the theme of "POP & WIT & YOU," this golf wear brand makes the golf scene fun and exciting with POP, colorful and twisted graphic items, and is easy to incorporate into daily wear. The brand name "CIRCULUS" means "circle" in Latin, and expresses the desire to share a good time with friends and to further expand the circle.

The products feature a design that expresses "POP & WIT" with coloring that looks brilliant in the greenery and dazzling sunlight of a golf course, stylish logo work, and humorous graphics that make you smile. The lineup includes a total of 45 models, including moisture-absorbing, quick-drying, UV-care short-sleeved polo shirts, parkas with detachable neck warmers, animal-print blouson skirts, and miscellaneous accessories such as caddie bags.

Prior to the start of sales on Saturday, September 10, the official website and Instagram were opened on Thursday, August 4, and pre-order sales of some products began on the official website and "ONWARD CROSSET."

In the future, the company plans to offer new experiences and opportunities that go beyond conventional golf wear brands, such as user-participatory events and the production of customized team polo shirts, with the aim of creating a community that starts with "PW CIRCULUS".